"How to Generate More Leads, Convert More
Prospects, and Increase Your Listings"
With prospects interviewing multiple Agents more than ever, it can be a struggle to go out and strongly compete in the marketplace.

The truth is, once you have every part of your listing process mastered (pre-listing package, listing presentation, closing, objection handling, scripts) your confidence will go through the roof...

You'll want to prospect; you'll have a craving to go out and compete.

That's exactly why I created Listing Edge™, to give you the ability to generate more leads, convert more prospects, and ultimately increase your listings.

Here's the details:

Listing Edge™ Testimonial
"Listing Edge is a detailed, well paced program that helps both seasoned selling agents as well as new selling agents such as myself with the information and tools for setting the stage in converting a prospect to obtain a listing. The skillset and organization of the program far exceeded my expectations.

Dirk Zeller is a fantastic coach and motivator and truly shows the passion, knowledge, and professionalism that comes out in his live sessions and continues thru his written materials. I am even going to sit down and run the recordings again because it is so important to me and my team to become successful listing agents. Thank you Dirk and your great support team!"
~ Rick Tefel, Boca Raton, FL
"How to Stand Out From Every Other Agent With a Champion 'Why You Should Hire Me' Segment..."
In a marketplace where many Agents are competing on pricing, how can you convince the seller to list with you at a competitive price? It's simple: don't focus on price, focus on your value.

It seems easier said than done, but with the right Listing Presentation and a powerful "Why You Should Hire Me" segment, you'll make choosing you over the competition an absolute no-brainer for the prospect.

The hard truth is: You only have one real opportunity to make a presentation to a seller - the person with the best one wins, and there's no 2nd place...

So from the moment you enter to the moment you take the listing, the seller must know you are not only different than all the other Agents, but better. How exactly can you do this?

Build a powerful value and "Why You Should Hire Me" Segment to instantly differentiate yourself from everyone else:
How to instantly (within just a few sentences) differentiate yourself from the rest of the competition - even if another Agent has been referred in
How to diagnose what the prospect is really thinking and what they really want so you can sculpt your strategy to meet their particular needs
Learn the "guts" questions that most Agents don't even think to ask (leaving thousands of dollars of business on the table)
Implement a powerful Champion Sales Strategy for your CMA
How to get a seller's mind off of price, and on the value of your services - make them realize that you are not only different than all the other Agents, but better
Listing Edge™ Testimonial
"As I look back to the first 3 years where I was listing homes, I wonder how I ever got a listing without a presentation like we are developing. This stuff is GOLD! The presentation we are creating aligns extremely well with my skills, business philosophy, and core beliefs. Once I have completed this listing presentation, it will give me the skills and confidence to make a smooth, effective presentation. Keep it coming!"
"Have the Ability to Get the Home Priced to
Sell from the Very Beginning..."
As Real Estate Agents, we all want more listings, but do you want to deal with the hassle of an overpriced listing that is going to waste your time more than it's going to make you money? Absolutely not.

Look at it this way: a seller telling you how to price their home is like you telling a surgeon how to operate on you. Ridiculous, right? You have to convey that you are the expert. Once you get their mind off of price with the strategies I'm going to show you, you'll be amazed at the results you'll get...

For example, I knew that going into a listing presentation, I had an 85% chance to get the listing at the price I wanted, even against the Agents who played into the seller's hands by offering them a higher listing price. I not only got the listing a vast majority of the time, but it was priced to sell quickly. If you want to achieve the same in your business, keep reading...

How to Master Price Counseling:
How to use the 5 Step System for Price Reductions to achieve higher profit margins, more satisfied clients, and an increase of quality referrals
Techniques, scripts, and dialogues to expertly conduct the market value and pricing segment of your presentation
Use the 4 P's of Marketing to quickly make the importance of competitively pricing a home blatantly obvious to the seller
The rules for taking/keeping overpriced listings so you don't waste valuable time on homes that will never sell
Listing Edge™ Testimonial
"My name is John Cresi and I want to thank Dirk for the opportunity to enhance my sales skills and develop my business through Listing Edge. I also appreciated the personal follow up by Dirk soliciting my input and making sure the information met needs."
~ John Cresie, Charleston, SC
"Become an Expert Salesperson by Handling Objections
and Implementing Powerful Scripts in Your
Business That You Can Count on..."
Even if you have the best services in the world, if you can't sell them, you'll look the same as everyone else in a prospect's eyes. This is exactly why so many Agents get caught in the seller's trap of bidding for the price of their home, but it's also a powerful opportunity for you to make the seller amazed at just how different of an Agent you are...

Have you ever had a seller who simply wouldn't listen to what you were saying and kept directing you back to a price discussion? With the systems & scripts in place that you'll get access to in Listing Edge™, you can easily take back control of the presentation, and believe it or not, use those situations to your advantage and make the close even easier.

There's one very important thing that most Agents don't realize: when a prospect says "no" or brings up an objection, they're telling you exactly what they want. Once you know what they want, you can sculpt your strategy to meet their particular needs.

The key is to know the right way to answer those objections that will shift them to your favor - imagine how much easier your presentation will be with multiple scripts for every objection that a seller might throw your way...

How to Turn Sales Objections into Selling Opportunities:
Never fear hearing the word "no" from a prospect ever again - Learn the 6 Step Process to use every objection to your advantage and make closing even easier
How to adjust your questioning when you hit stalls or objections (dozens of scripts & dialogues) so you can quickly overcome them without a hitch
Effective closes, trial closes, and closing strategies to make getting the contract signed completely painless
Much more...
Listing Edge™ Testimonial
"I would highly recommend Listing Edge by Dirk Zeller. The information and strategies learned in the class are integral to taking your business to the next level.

Great class!"

~ Matt Ebbighausen, Burnsville, MN
How Does the Program Work?

All the training in Listing Edge™ is usually only available once or twice a year when it's presented live, making it impossible to access when there are gaps in the schedule... so we've answered the many requests we've received and made the entire course available to you year round.

When you sign up, you'll be able to access all of the recorded sessions, workbooks, and tools from Listing Edge™ in our online Training Hub. No need to wait for a session each week, everything is available right away.

Once you've logged in, you'll be able to download your workbooks for each session, print them out for note-taking, and watch the virtual classroom recordings.

There are 6 video sessions in total and you can watch them whether you are on an iPhone, iPad, Android, Other Smartphones, or your regular computer.

You'll also receive these bonuses right after you sign up:

Bonus #1: 20 Online Training Videos by Dirk Zeller

You'll get access to 20 online training videos that you can start watching instantly:

Bonus #2: Complete e-Book and Streaming Audio Library
Complete Digital Library
You'll also get access to the Complete e-Book and Streaming Audio Library in our online Training Hub. Titles include:
Bonus #3: Three Audio Programs by Dirk Zeller
Get access to 'How to Get the Listing on the First Appointment' Online Audio Program [$60.00 Value] for FREE (normally a 2 CD program). You'll be able to instantly download the .mp3 file right after you sign up.

Length: 1 Hour, 27 Minutes

What You'll Learn: Getting the listing on the first appointment with stiff competition is a sign of a true Champion Agent. It involves a series of processes that all have to be working together, and you need to have them dialed in almost perfectly if you want to duplicate your success again and again. This free bonus CD series is going to show you exactly how to do it.
You are also receiving the 'Staking Your Competitive Position' Online Audio Program [$40.00 Value] as an instantly downloadable .mp3 file.

Length: 53 Minutes

What You'll Learn: Any Agent can make money in a steady marketplace where everyone wants to buy and sell, but there's a reason why some Agents sell more homes than others in ANY situation. You're going to learn some rarely used, very effective fundamental strategies for how you can thrive even in a competitive, tough marketplace.
Get access to 'How to Position Yourself as the Expert' Online Audio Program [$40.00 Value] for free. You'll be able to instantly download the .mp3 file right after you sign up.

Length: 55 Minutes

What You'll Learn: With so much information available today, prospects sometimes think an Agent is unnecessary, and more than likely think of us as all the same. This program will teach you how to get past the mentality that most Agents have and create a perception and a reality that your services are different, and better. This includes the things to avoid when communicating with prospects that will lump you up with every other Agent.

Listing Edge™ Testimonial
"The Listing Edge class has given me the tools and confidence that I needed to move forward with more listing appointments. I have used other scripts and dialogues and I truly like the scripts that Dirk has used in the class. He has helped me understand why people should hire me to do the job of selling their home not just listing their home."

~ Geri Waterman, Pickerington, OH
What you'll receive in Listing Edge™:
  • 6 Recorded Virtual Coaching Sessions of in-depth online training with Dirk Zeller - $1,200+ Value
  • 6 Comprehensive Workbooks Full of Tools, Tactics, and Advanced Systems, Covered Each Session in Detail $582 Value - Some Topics Covered:
    • What Makes a Successful Listing Presentation?
    • Building a Powerful "Why You Should Hire Me" Segment
    • Delivering a Powerful Listing Presentation
    • Developing a Powerful Value Segment
    • Mastering Price Counseling
    • Sales Objections are Selling Opportunities
    • ...and more
  • Bonus #1: 20 Online Training Videos by Dirk Zeller - $200 Value
  • Bonus #2: Complete e-Book and Streaming Audio Library - $90 Value
  • Bonus #3: Three Audio Programs by Dirk Zeller - $140 Value
Sign Up for Listing Edge™ today:
Regular: $997 Today: $497
Sign Up Now

To your success,

Real Estate Training
Dirk Zeller, CEO
Real Estate Champions, Inc.

© Real Estate Champions, Inc.